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  1. Our Company
  2. Mission & Values

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Mission & Values

Building a better future is our commitment to the people and communities we serve. 

United Rentals, Inc. is the largest equipment rental company in the world. The company has an integrated network of 1,186 rental locations in North America and 11 in Europe. In North America, the company operates in 49 states and every Canadian province. The company’s approximately 18,500 employees serve construction and industrial customers, utilities, municipalities, homeowners and others. The company offers approximately 3,800 classes of equipment for rent with a total original cost of $14.18 billion. United Rentals is a member of the Standard & Poor’s 500 Index, the Barron’s 400 Index and the Russell 3000 Index® and is headquartered in Stamford, Conn. Additional information about United Rentals is available at unitedrentals.com.

Our Customers

Our diverse customer base includes construction and industrial companies, utilities, municipalities, government agencies and independent contractors. Most of our customers align with three categories: approximately 50% are non-construction, such as industrial; 46% are non-residential construction; and 4% are residential. We provide every customer with access to the best people, equipment and solutions in the industry.

Our Mission

Deploy the best people, equipment and solutions to enable our customers to safely build a better and stronger future.

 

Our Values

 

Safety First

  • Act, and require others to act, in a manner that puts the safety of our employees, customers and communities first.

 

A Passion For People

  • Provide an environment where everyone has the resources and support to work towards their full potential.

 

Visible Leadership

  • Lead by example in every business decision and action, with a sense of humility and responsibility.

 

Customer-Driven

  • Support the best interests of our customers and develop better ways for them to succeed at their jobs.

 

Absolute Integrity

  • Always do the right thing, honor commitments and ensure appropriate corporate governance.

 

Community-Minded

  • Be an outstanding corporate citizen and a good neighbor in every sense by being helpful, respectful, law-abiding and friendly.

 

Continuous Innovation

  • Contribute to a culture that empowers employees to improve quality, efficiency, customer service, and innovative solutions.

 

Sustainability

  • Engage in practices that lead to positive change by encouraging social accountability and environmental responsibility.

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United RentalsHome
  • 844.873.4948
  • Europe

    • Français
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    • Nederlands

    North America

    • English
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  • Sign In / Register

Main navigation

  • Rent
    • All Equipment
    • Popular Rentals
    • Scissor Lifts
    • Boom Lifts
    • Telehandlers
    • Mini Excavators
    • Skid Steers & Track Loaders
    • Rental Resources
    • Rental Protection Plan (RPP)
  • Buy
    • All Used Equipment
    • Popular Used Equipment
    • Buy Forklifts
    • Buy Scissor Lifts
    • Buy Boom Lifts
    • Buy Mini Excavators
    • Buy Compressors
    • Buying Resources
    • Financing
    • United Guard™
  • Total Control
    • Account Dashboard
    • Invoices & Payments
    • Items On Rent
    • UR Mobile App
  • Invoices & Payments
    • Invoices
    • Lien releases
    • Apply for credit
  • Locations
    • Find a Location
  • Training
    • Course Catalog
    • Training Credentials
    • United Academy
    • About United Academy
    • Care & Support
    • United Academy - Course Catalog
  • Solutions
    • Worksite Perfomance Solutions
    • Specialty Solutions
      • Ground Protection Matting Solutions
      • Commercial Trucks
      • Flooring & Facility Solutions
      • Power & HVAC
      • Climate Solutions
      • Fluid Solutions
      • Trench Safety
      • Reliable Onsite Services
      • Tool Solutions
      • Storage Containers & Mobile Offices
      • Communications
      • Industrial Blinds
    • Power & HVAC
    • Climate Solutions
    • Fluid Solutions
    • Trench Safety
    • Reliable Onsite Services
    • Tool Solutions
    • Storage Containers & Mobile Offices
    • Commercial Trucks
    • Flooring & Facility Solutions
    • Ground Protection Matting Solutions
    • Industry Solutions
      • Power Generation & Distribution
      • Chemical
      • Oil & Gas Refining
      • Oilfield Services
      • Civil and Infrastructure
      • Restoration and Remediation
      • Government Solutions
      • Agriculture
    • Power Gen. & Distribution
    • Data Centers
    • Renewable Energy
    • Chemical
    • Oil & Gas Refining
    • Oilfield Services
    • Restoration & Remediation
    • Civil & Infrastructure
    • Government Solutions
    • Emergency Solutions
    • Emergency Response
  • Services
    • Digital Solutions
    • Total Control®
    • Mobile App
    • Notifications
    • Benchmarking
    • Wedge
    • Downloadable Catalogs
    • Repair & Maintenance Services
    • Owned Equipment Service
    • Rental Equipment Service
    • Training Services
    • United Academy
  • Safety
    • Safety Commitment
    • Safety Training
    • Safety Articles
  • Company
    • About Us
      • About Us
      • Our Culture
      • Board of Directors
      • Corporate Leadership
      • Mission & Values
      • Sponsorships & Partnerships
      • Awards & Recognition
      • Corporate Responsibility Report
      • Small Businesses
      • Project Uptime
    • Investor Relations
      • Annual Report
      • Reports & Proxy Statements
      • Corporate Governance
      • Investor Press Releases
      • Investor Events, Calls & Presentations
      • Research Coverage
      • SEC Filings
    • Sustainability
    • Careers
      • Search Careers
      • Career Areas
    • Events
      • Events Calendar
      • Webinar Series
    • In the News
    • Press Releases
    • Project Uptime Blog